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Gratitude Revealed

July 23, 2014

“You think this is just another day in your life… it’s not just another day. It's the one day that is given to you.... it’s the only gift you have right now, and the only appropriate response is gratefulness.”

So begins Benedictine monk Brother David Steindl-Rast as featured in filmmaker Louie Schwartzberg’s masterpiece TEDx talk exploring the power of gratitude. More than 10 million have watched the short film which explores the gift of life through Steindl-Rast’s compelling words and Louie’s breathtaking footage of nature, people and places. Amazingly, all of this happened without spending a single marketing dollar.

Now, together with Louie’s production company Moving Art and funded by the John Templeton Foundation, we’re taking the next step.

The team is now developing 15 additional videos exploring the “building blocks” of gratitude, and ProSocial is designing and executing the public engagement campaign that will take the power of this content and put it to work. Audiences will be inspired, connected and primed to take steps to help themselves – and share newfound wellness and perspective with friends, family and beyond. Called “Gratitude Revealed,” the series will explore topics such as curiosity, courage and generosity, looking at the science behind these practices and the connections between increased gratitude and improved wellness outcomes.

This is a remarkable project and one that will provide unique opportunities for our audiences, our partners and our company. Stay tuned for more on “Gratitude Revealed” this fall. 

Check out Louie's film below, we can’t wait to tell you more!